Una mirada expandida: Premio Rodrigo Rojas de Negri
Visual identity for Una mirada expandida: Premio Rodrigo Rojas de Negri, an exhibition presented by Centro Cultural La Moneda and the Ministry of Cultures, Arts and Heritage, bringing together the work of ten photographers awarded between 2007 and 2017.
Spanning documentary photography, photojournalism, ethnographic practices, and artistic experimentation, the exhibition presents a broad view of contemporary Chilean photography through a diverse set of visual languages and perspectives. The identity system responds to this plurality by avoiding a singular or hierarchical representation of photography, instead emphasizing the relationships that emerge between distinct bodies of work.
The identity reflects the idea that meaning emerges through the accumulation of perspectives, bringing together diverse photographic practices within a shared visual language. Through composition, rhythm, and visual relationships, the system communicates photography as a collective field of observation where different experiences and interpretations contribute to a broader understanding of contemporary reality.
Visual Identity
Exhibition Graphics
Editorial Design
Cultural Communication
Photography
Credits
RM
